From Page Three to Page One in Just Seven Weeks
When Saints Removals Eastbourne approached Seafront Creative, their website was holding the business back rather than pushing it forward.
Despite offering a reliable, local removals service, their Wix website was struggling with slow load times, thin content, limited SEO control, and poor visibility in Google search results. For their most important keyword, Removals Eastbourne, the site was sitting near the bottom of page three. Enquiries reflected this. Traffic was inconsistent, and the site was failing to compete with established local rivals.
Saints Removals needed more than a cosmetic refresh. They needed a platform built for speed, search performance, and long-term growth.
The Challenge
The existing Wix site presented several critical issues:
- Limited technical SEO control
- Slow page speed and poor Core Web Vitals
- Content not structured for local search
- No clear keyword strategy
- An under-optimised Google Business Profile
- Zero authority-building through backlinks
The goal was clear. Move the website to page one of Google for competitive local keywords, starting with Removals Eastbourne, and build a foundation that could continue to climb over time.
Our Strategy
Seafront Creative proposed a full rebuild using WordPress, paired with an ongoing SEO and link-building campaign.
1. Website Rebuild on WordPress
We migrated the site from Wix to WordPress to unlock full SEO control. The new website was built with performance at its core. Clean code, fast hosting, compressed assets, and streamlined plugins resulted in a significantly faster site across desktop and mobile.
The structure was rebuilt to support over 30 target keywords, including removals, house moves, office removals, and man and van services in Eastbourne and surrounding areas.
2. SEO-Focused Content Optimisation
We rewrote and expanded all core service pages with locally optimised content. Headings, internal linking, metadata, schema, and on-page SEO were carefully aligned with real search intent rather than keyword stuffing.
Each page was also optimised for AI-driven search results, ensuring clarity, authority, and contextual relevance for emerging search platforms.
3. Google Business Profile Control
We took full control of Saints Removals’ Google Business Profile and optimised it for local visibility. This included:
- Category optimisation
- Service area refinement
- Keyword-aligned descriptions
- Image and post strategy
- Consistent NAP data
This alone delivered a noticeable uplift in map visibility and local enquiries.
4. Monthly Link Building Campaign
We launched a structured monthly link-building strategy, focusing on high-quality, relevant placements rather than volume. The first batch of links was deployed immediately following the website launch, with a second batch scheduled for the following month.
The Results
The results were faster than expected.
- Position 7 on Google for “Removals Eastbourne”
- Significant ranking improvements across 30+ keywords
- Increased organic traffic and enquiry volume
- Improved visibility in local map results
- A faster, more professional website built to convert visitors
Importantly, this performance was achieved before the second wave of backlinks had even been placed.
What’s Next
With the next batch of authority links scheduled for deployment, we expect Saints Removals Eastbourne to move into the top three Google positions within the next eight weeks. The foundations are now firmly in place for sustained long-term growth rather than short-lived ranking spikes.
Conclusion
This project demonstrates what can be achieved when technical SEO, content strategy, local optimisation, and link building are aligned from day one.
By moving away from Wix and investing in a performance-driven WordPress website backed by ongoing SEO, Saints Removals Eastbourne has transformed its online presence from page three obscurity to page one competitiveness in under two months.
A textbook example of how the right platform and the right strategy deliver real business results.
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